Social Bookmarking in the Enterprise

One of the issues with a large number of the Internet facing social collaboration sites is that they cannot be used for sharing internal content, yet this is the core content that is of most value for the work hours.  You can't post an internal URL for sharing and rating to a site like Digg - for the fact that it can't see it and for the fact that in many cases you don't want that info outside the org.

Today, to get this value of social applications inside the intranet, you need to deploy something on-premise and /or build it yourself.   We've just finished a project that will enable exactly that and it has come out very cool (if I do say so myself).  But it strikes that there needs to be an easier way for these sorts of things to scale form the Internet to Intranet to the Extranet. 

The Software+Services model that we are describing is very much about how to combine on-premise and off-premise capabilities to deliver complete solutions -- federation is such a key foundation to making these sorts of usage scenarios prevalent.  I'm very curious as to the evolution of things to support this world - then we'll start to see more of the "consumerization of IT".

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